Adweek's Top 10 Commercials of the Week: June 21-28Nike messages LeBron, Smart car finds its niche, and Lionel Richie lives in your fridge
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Smart Fortwo 'Offroad'
If there were a Crowd Pleasing Lions contest at Cannes, this Smart car commercial from BBDO Germany would have run off with it this year. It's a great little David and Goliath story about a Smart Fortwo that goes offroading, leading to all sorts of amusing sight gags—and a killer ending.