CABLE
Turner's Adult Swim to Party Like it's…2007
Rather than subject buyers to a projected sales pitch, the Turner network is throwing a rager, inviting the agency decision-makers to kick back with a special performance by Auto-Tune pioneer T-Pain
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Rather than subject buyers to a projected sales pitch, the Turner network is throwing a rager, inviting the agency decision-makers to kick back with a special performance by Auto-Tune pioneer T-Pain
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Turner Taps Top Talent as it Tilts at Broadcast Nets
As a means to hammer home the argument that TNT functions as a sixth broadcast network, the channel is investing in more A-list material, prepping series by the likes of Mark Burnett, Jerry Bruckheimer, Ray Romano and Steven Spielberg
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As a means to hammer home the argument that TNT functions as a sixth broadcast network, the channel is investing in more A-list material, prepping series by the likes of Mark Burnett, Jerry Bruckheimer, Ray Romano and Steven Spielberg
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Reif Cohen Bearish on Broadcast Upfront
In a note to investors released Wednesday morning, Bank of America analyst Jessica Reif Cohen said she predicts a 5 percent drop in sellout across the five broadcast nets, with pricing likely to remain flat versus the 2008-09 upfront
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In a note to investors released Wednesday morning, Bank of America analyst Jessica Reif Cohen said she predicts a 5 percent drop in sellout across the five broadcast nets, with pricing likely to remain flat versus the 2008-09 upfront
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ESPN Spans Platforms, Kicks Up World Cup Coverage
Speaking at the network’s upfront presentation in midtown Manhattan Tuesday morning, Ed Erhardt, president, ESPN/ABC Sports customer marketing and sales, said the cultural appeal of sports programming transcends male demos
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Speaking at the network’s upfront presentation in midtown Manhattan Tuesday morning, Ed Erhardt, president, ESPN/ABC Sports customer marketing and sales, said the cultural appeal of sports programming transcends male demos
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History Unveils a Dozen New Series and Specials
Network's upfront slate includes a 12-part series chronicling the history of the United States from the Jamestown Settlement to the present day
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Network's upfront slate includes a 12-part series chronicling the history of the United States from the Jamestown Settlement to the present day
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A&E Picks Up Costner Miniseries
Kevin Costner is returning to the Western genre with a new miniseries project at A&E. The Dances With Wolves actor-director is developing a four-hour movie for the cable network.
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Kevin Costner is returning to the Western genre with a new miniseries project at A&E. The Dances With Wolves actor-director is developing a four-hour movie for the cable network.
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Red-Letter Day for CAB
In advance of what’s expected to be a protracted upfront season, the Cabletelevision Advertising Bureau is reaching out directly to the procurement side of the business.
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In advance of what’s expected to be a protracted upfront season, the Cabletelevision Advertising Bureau is reaching out directly to the procurement side of the business.
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MTV's 2009-10 Slate: More 'Hills,' Nine New Shows
While Lauren Conrad seemingly has had her fill of Speidi, Audrina, Lo and the rest of The Hills menagerie, MTV is extending the series’ run with an additional clutch of episodes set to air this fall.
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While Lauren Conrad seemingly has had her fill of Speidi, Audrina, Lo and the rest of The Hills menagerie, MTV is extending the series’ run with an additional clutch of episodes set to air this fall.
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BET Unveils Centric Net at Upfront Presentation
Set to launch in the fourth quarter of 2009, Centric is expected to replace BET J, a spin-off of the flagship network that reaches some 32 million households. The target penetration for Centric’s first day of operation is 45 million homes
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Set to launch in the fourth quarter of 2009, Centric is expected to replace BET J, a spin-off of the flagship network that reaches some 32 million households. The target penetration for Centric’s first day of operation is 45 million homes
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Scripps Nets Heads Into Upfront Touting Lifestyle Brands
Over the past several years, clients increasingly have looked to Scripps as a place to reach affluent consumers via twin flagships HGTV and Food Network as well as emerging nets DIY, Fine Living and Great American Country
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Over the past several years, clients increasingly have looked to Scripps as a place to reach affluent consumers via twin flagships HGTV and Food Network as well as emerging nets DIY, Fine Living and Great American Country
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Lifetime Upfront Pitch Keys on 'Runway' Bow Aug. 20
In addition to its Thursday night tent-pole, Lifetime is gearing up for an ambitious slate of scripted programming, including the previously announced dramedy Drop Dead Diva, starring Brooke Elliott and Margaret Cho
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In addition to its Thursday night tent-pole, Lifetime is gearing up for an ambitious slate of scripted programming, including the previously announced dramedy Drop Dead Diva, starring Brooke Elliott and Margaret Cho
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The Fountain of Youth
If the nation’s economic fortunes bring to mind one of the more cheerless Charles Dickens novels, some moribund tale of ruin and failure and hungry orphans, there’s a certain measure of consolation to be found in the kids TV business.
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If the nation’s economic fortunes bring to mind one of the more cheerless Charles Dickens novels, some moribund tale of ruin and failure and hungry orphans, there’s a certain measure of consolation to be found in the kids TV business.
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Oxygen Pursues More Young Female Viewers
During an upfront presentation held Wednesday afternoon in New York, the network announced a second night of original programming designed to build on its irreverent “Bad Girls” aesthetic
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During an upfront presentation held Wednesday afternoon in New York, the network announced a second night of original programming designed to build on its irreverent “Bad Girls” aesthetic
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Turner's Levy Fighting Broadcast's Upfront ‘Legacy Tax’
The president of Turner Entertainment ad sales and marketing and Turner Sports is prepping a campaign to eliminate the breach that separates the broadcast and cable upfront markets
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The president of Turner Entertainment ad sales and marketing and Turner Sports is prepping a campaign to eliminate the breach that separates the broadcast and cable upfront markets
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IFC, Sundance Create 'Indienomic' Upfront Manifesto
IFC and Sundance Channel are embarking on their first cooperative upfront venture, pitching media buyers a homemade economic theory that touts the power of the affluent, well-connected individual.
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IFC and Sundance Channel are embarking on their first cooperative upfront venture, pitching media buyers a homemade economic theory that touts the power of the affluent, well-connected individual.
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ABC Family to Ride Originals Push Into Upfront
Having closed out the first quarter of 2009 with its best showing among all of its top demos, the millennial-targeted net will bow three new series this summer and a pair of comedies
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Having closed out the first quarter of 2009 with its best showing among all of its top demos, the millennial-targeted net will bow three new series this summer and a pair of comedies
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Youth Group: Bravo's New Slate Targets Younger Demo
Bravo is applying a little XOXO to its upfront presentation, pitching media buyers a development slate that includes an unscripted gloss on the teen soap Gossip Girl.
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Bravo is applying a little XOXO to its upfront presentation, pitching media buyers a development slate that includes an unscripted gloss on the teen soap Gossip Girl.
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Updated: Discovery Unveils Full Slate for 2009-10
Discovery Communications on Thursday offered media buyers their first look at what’s being touted as the biggest idea since MTV, taking the wraps off the inaugural programming slate for the start-up OWN: The Oprah Winfrey Network.
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Discovery Communications on Thursday offered media buyers their first look at what’s being touted as the biggest idea since MTV, taking the wraps off the inaugural programming slate for the start-up OWN: The Oprah Winfrey Network.
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MSN Commits to Original Series
Almost a year after ABC snagged its popular Web series In the Motherhood for its prime-time lineup (the showed premiered last week), MSN is in the midst of aggressive original series rollout.
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Almost a year after ABC snagged its popular Web series In the Motherhood for its prime-time lineup (the showed premiered last week), MSN is in the midst of aggressive original series rollout.
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Comedy Central Stays Agnostic on Delivery of Shows
There’s something almost ritualistic about Jeff Dunham’s act, a certain quality that brings to mind the codified call-and-response of a church service.
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There’s something almost ritualistic about Jeff Dunham’s act, a certain quality that brings to mind the codified call-and-response of a church service.
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Viacom CEO Dauman Backs Jon Stewart
Viacom CEO Philippe Dauman defended Jon Stewart and showed appreciation for the host of his Comedy Central's Daily Show here Wednesday.
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Viacom CEO Philippe Dauman defended Jon Stewart and showed appreciation for the host of his Comedy Central's Daily Show here Wednesday.
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Hallmark Announces Slate of TV Movies
Citing an overall theme of “predictability in an unpredictable world,” the home of family-driven programming, Hallmark Channel, has unveiled an aggressive slate of 35 original made-for movies for the 2009-10 season.
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Citing an overall theme of “predictability in an unpredictable world,” the home of family-driven programming, Hallmark Channel, has unveiled an aggressive slate of 35 original made-for movies for the 2009-10 season.
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Disney Pedigree in New Nick Slate
A gimpy but game Michael Eisner helped kick off the springtime upfront ritual on Thursday morning, as the former Disney CEO took the stage at New York’s Hammerstein Ballroom to talk up a series he’s developed for Mouse rival Nickelodeon.
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A gimpy but game Michael Eisner helped kick off the springtime upfront ritual on Thursday morning, as the former Disney CEO took the stage at New York’s Hammerstein Ballroom to talk up a series he’s developed for Mouse rival Nickelodeon.
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WE tv Ready to Show Its Upfront Girl Power
As part of an upfront pitch designed to underscore the relative resiliency of female purchasing power, WE tv is getting ready to unveil the “Über I Do-er,” its characterization of the woman who has retained her grip on the purse strings and isn’t going to let an economic meltdown put the kibosh on her spending habits.
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As part of an upfront pitch designed to underscore the relative resiliency of female purchasing power, WE tv is getting ready to unveil the “Über I Do-er,” its characterization of the woman who has retained her grip on the purse strings and isn’t going to let an economic meltdown put the kibosh on her spending habits.
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Sci Fi Channel Rebrands
After 16 years, Sci Fi Channel is changing its name ... unless you say it aloud. NBC Universal-owned cable network will become "Syfy" starting in July.
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After 16 years, Sci Fi Channel is changing its name ... unless you say it aloud. NBC Universal-owned cable network will become "Syfy" starting in July.
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