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Quigley Treks to Brunner Digital

The recently renamed Brunner Digital has hired Shaun Quigley in the new role of interactive practice director, responsible for the integration of clients' marketing strategies -- with digital solutions expressly included. The Washington, D.C., outpost, a unit of Brunner, Pittsburgh, focuses on digital-oriented marketing communications. Previously, Quigley managed the National Wildlife Federation account at Greenfield/Belser, Rockville, Md. Brunner is a $ 200 million independent advertising agency with 185 employees. Clients include GlaxoSmithKline, IBM, Dow Chemical, Golfpride, GNC, Cub Cadet and Zippo.

ML Rogers Hires Conway

ML Rogers, New York, has recruited Casey Conway as senior brand planner on the Scotts Miracle-Gro and Roundup accounts. She will also work on new-business efforts.

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Academia Meets Social Marketing

—By Shiv Singh

Marketing has always had an uneasy relationship with academia. However, with the rise of social media and its transformative impact on digital marketing, there's a new imperative to look towards academia -- to understand how people form networks, influence each other and organize into online communities.

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Save Your Career, Start a Blog

—By Joseph Jaffe

Layoffs. Layoffs. Layoffs. Those three words seem to be more certain these days than death, taxes and change.I lived through several rounds of layoffs during the infamous bursting of the Internet bubble.

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