Cable UP! Directory
April 20, 2009
Cable UP! Directory of Channels

Tennis Channel, WE tv, The Weather Channel
April 20, 2009
Tennis Channel is one of television’s most affluent networks, with an average household income of $83,000 and close to 40% of its viewers earning more than $100,000 annually. The network’s unique audience of televised sports programming is marked by women comprising close to half of its viewers and 67% in the 25-to-54 age range.

Nick at Nite, Ovation TV, SOAPnet
April 20, 2009
Nick at Nite’s programming lineup features popular family comedies including the Emmy Award-winning series Home Improvement, George Lopez, and Family Matters. Coming in 2009 is the hit comedy Everybody Hates Chris, from co-creator and narrator Chris Rock, and a brand new original series, Glenn Martin, DDS, developed in partnership with Michael Eisner.

Gol TV, Game Show Network, MSNBC
April 20, 2009
Complete coverage of some of the best soccer leagues and live matches from around the world, including Spain, Germany, Brazil, Colombia and Uruguay. GolTV takes U.S. soccer fans inside the action, with original programming, in-depth interviews and upto-the-minute newscasts featuring GolTV’s team of world-renowned soccer experts and analysts.

ABC Family, CNBC, Disney XD
April 20, 2009
ABC Family offers a mix of hit original series and movies, premiere movie events, blockbuster theatricals and tent-pole programming events, connecting with Millennials through relevant stories about today’s relationships told with passion, diversity, humor, and heart.  ABC Family. A New Kind of Family.

WE tv
April 20, 2009
In 2009, WE tv promises to keep viewers even more captivated by increasing original programming in Primetime to 54%, with 30% originals being in the bridal category.

Scripps Networks
April 20, 2009
Quality. Stability. Relevance. Value. Trust.  Those terms have come to mean a lot in recent months, and they’re the foundation of Scripps Networks' success.  Consumers need to make smart choices in these tough times, and they need a safe, friendly viewing environment to help them relax and forget the headlines. Scripps Networks provide both, offering practical advice in fun, engaging formats that feature experts our audience can trust. Building these solid relationships is what makes us Brands for Life.

MSNBC
April 20, 2009
MSNBC, The Place for Politics, defines news for the next generation with world-class reporting and a full schedule of live news coverage, political analysis and award-winning documentary programming. Offering advertisers simple and seamless 360-degree opportunities with the No. 1 TV News website1 msnbc.com, MSNBC is the ideal platform to engage clients’ needs on-air, online and beyond.

CNBC
April 20, 2009
Recognized as the worldwide leader in business news, CNBC reaches over 300 million households worldwide* and is regarded as the primary source for business and financial news by C-Level executives, international business leaders, and powerful decision makers. Unrivaled in Business and Financial programming, the network is at the forefront of the economy, empowering viewers with real-time financial market coverage and business information throughout the business day and with original, award-winning programming throughout primetime.

The Rising Tide
April 20, 2009
For some TV viewers, particularly those on the younger side of the 18-34 continuum, it might be hard to remember a time when the majority of the freshest, hottest, most buzzworthy original TV shows were not coming out of the cable networks. It really hasn’t been very long, after all, that cable shows have dominated the headlines after awards shows such as the Golden Globes and the Emmys. In fact, cable executives themselves will admit, it’s only been a handful of years since the likes of TNT, USA and AMC have become the alphabet networks that TV viewers are really looking to for appointment television.