A Holistic ApproachJune 16, 2008 Advancements in technology over the last decade have challenged many long-held marketing truths. Now they're also flipping media planning on its head. One of the most significant technology-driven trends is participatory culture, which resulted in the democratization of media and opened the door for consumers to take part in the media production and distribution process -- meaning professionals are no longer the only players in the game.More Introducing TV 2.0April 07, 2008 As a voting member of the Academy of Motion Picture Arts and Sciences, every year I receive watermark-protected DVD copies of the movies contending for Oscars.More Setting the PaceDecember 31, 2007 As I sit on a sunny Caribbean veranda, I finally have a minute to reflect on the past year and think about the one ahead. I managed to get out of New York just before the season's first snow storm, but who knows what storms lie ahead in 2008.More
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A-B InBev Names Key Execs
November 20, 2008
NEW YORK Anheuser-Busch today announced a new executive lineup in its business unit following the completion of its merger with InBev. The new company, A-B InBev, has appointed Keith Levy vp, marketing to lead brand management. Read Full Article